I tell stories with data and aim to build data visualizations that inform and inspire!
Hi there, my name is Stela. I’m a digital and web analytics leader and data visualization designer with over twelve years of B2B and B2C experience working on both the agency and client-side. I have been responsible for several different areas in the past, including data measurement, web analytics, search engine optimization and content strategies.
My passion for designing effective data visualizations started pertty much with the beginning of my career as I was building website performance dashboards in Excel. I quickly fell in love with the process of creating beautiful charts and graphs that help translate data into insights so bold ideas can become realities. I am now a website analytics leader and work with a wide range of clients. I design data visualizations, charts and marketing dashboard and use data to tell stories that will help my clients excel at their business objectives.
I currently manage the website strategy at Salary.com, a compensation management solution and salary data provider. I also like to teach data to kids and write on Data Viz for Kids.
