Website Measurement Plan Example

What is a Website Measurement Plan A website measurement plan connects key performance indicators (KPIs) with strategy goals and business objectives. It translate those KPIs into metrics and dimensions that can be measured on your website and provides a plan for implementation and customization of Google Analytics or other web analytics platform you are using.…

Valentine’s Day Trending Searches

Since I ended 2018 with holiday data and trends I thought I start the New Year with another holiday and the related Google search data about it. Valentine’s Day is a month’s away and your holiday campaigns around it should have already started. Here are some of the most popular searches related to Valentine’s Day.…