Data Visualizations and Design

Data Visualizations and Design

I find data out-of-sights, one beautiful bar chart at a time

About Me

I tell stories with data and aim to build data visualizations that inform and inspire!

Hi there, my name is Stela. I’m a digital and web analytics leader and data visualization designer with over twelve years of B2B and B2C experience working on both the agency and client-side. I have been responsible for several different areas in the past, including data measurement, web analytics, search engine optimization and content strategies.

My passion for designing effective data visualizations started pertty much with the beginning of my career as I was building website performance dashboards in Excel. I quickly fell in love with the process of creating beautiful charts and graphs that help translate data into insights so bold ideas can become realities. I am now a website analytics leader and work with a wide range of clients. I design data visualizations, charts and marketing dashboard and use data to tell stories that will help my clients excel at their business objectives.

I currently manage the website strategy at, a compensation management solution and salary data provider. I also write about website strategy on Bright Day Creative. I also like to teach data to kids and write on Data Viz for Kids.

“The greatest value of a picture is when it forces us to notice what we never expected to see.”

Let’s Talk

Redesigning Emma Willard Diurnal Rotation Diagram

This month’s challenge over at SWD explores the redesign of a famous chart. In honor of Women’s History Month I wanted to redo a chart... Read More "Redesigning Emma Willard Diurnal Rotation Diagram"

Panda Express Nutrition Information – A Data Story

In my family I am the only person who doesn't like eating at Panda Express. It never looks healthy to me and I prefer to... Read More "Panda Express Nutrition Information – A Data Story"

Most Popular Candy by State – A Data Story

With Halloween just passed my house is filled up with candy. I cannot walk into a room without stepping on a candy or candy wraps.... Read More "Most Popular Candy by State – A Data Story"

Helloween Popular Google Searches – A Data Story

This data story tells us what currently people are searching in Google related to Halloween. Halloween related searches expectedly report peaks around end of September,... Read More "Helloween Popular Google Searches – A Data Story"